No doubt, the best way to sell your property or home in Australia, is by using a real estate agent. There are several options available, and it’s important you choose the appropriate method to sell your home quickly. Whether you opt for a open listing, sole agency or exclusive listing, make sure your decision is the right one.
We explain to you here the numerous methods available to you.
With an ‘open listing’ you are able to put your home with as many property agents as you want,getting the most exposure of your home. Generally, agencies have large databases of both properties for sale and buyers and if a match is made then a sale may follow. Unlike a ‘sole agency’ listing, you are’nt tied to being with one agent for a set amount of time.
To receive more exposure, it is important to place your home with as many agencies as possible to receive more potential viewings. The only downfall, with an open listing is the lack of attention you will receive from the agents as opposed to a exclusive listing.
It’s important when marketing with numerous agents that you do not have more than 2 ‘for sale’ signs from different agents erected. Having more than 2 will result in people thinking you are desperate to sell or are having problems in selling because of a bad neighbourhood or being overpriced.
‘Open listings’ seem more suitable for mid range properties which are low to mid priced for that area. The more expensive real estate, at the higher end of the market are more suited for ‘sole agency’ listings as they have a more targeted investors.
Whichever choice you make regarding advertising your property make sure it is the right one. Making the wrong decision will cost you time and money.
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